Branding and digital solutions for a bespoke textile design studio

Lab Works

A place to experiment with ideas that bring together art, design and code

About

Aaron Made This is a hybrid creative studio in Brooklyn, NY founded by Aaron Pedersen.

Creative Solutions

The Latest Solutions for Small Business and Startups

Technology Loft
Unlocking your I.T.

Branding and digital creative for a technology services and solutions company

Celebrating the best documentaries of the year

Event branding and promotional materials for the annual IDA Documentary Awards

Creative Solutions

UX/UI Design

Mumbai Boss
Digital Editorial Experience

Product design for an editorial website in Mumbai, India

Creative Solutions

Social Activation Campaign*

Hewlett-Packard
Experience the Eclipse

Twitter activation experience to launch a new HP computer

*Hewlett-Packard is not a client of Aaron Made This. The work above was created while at DesignKitchen.

The Mother Lode

A currated feed of inspiration, work in progress, failures, news and opinions

Chicago Symphony Orchestra

I was the lead designer on a large platform redesign for the Chicago Symphony Orchestra website when I worked at » MORE

Interactive Exhibit Design for Motorola

Throwback to the early days of the web when flash was still king. I created these interactive sales tools for » MORE

More Interactive Displays for Motorola

Another old school flash microsite for Motorola. This design focused on cellphone technology for remote areas.

Giant 8‑bit Sneaky Squid

More 8-bit animations. This time it is a giant weird squid looking thing. It’s definitely a squid because I put » MORE

Kaleidoscopic Motion Experiment

Had a bit of time to experiment with motion ideas. No plan for this right now more personal learning.

Mega “Get Down” Man

In an effort to learn more about sprites and how video games utilize them, I decided to take the old » MORE

App Concept for Cruise Line

A sketch for an onboard companion app for a cruise line client. A lot of new cruise boats are like » MORE

Strategy Torture Test

A website concept to promote a B-to-B strategy client. The goal way to show how deep strategic thinking can be » MORE

Unlock the Secrets to the Unknown

Ever since I looted some leftover lumber from my Dad’s weekend project to build a makeshift treehouse in the woods, » MORE

Saving NBC, Photo Illustration for New York Magazine

A photo illustration done for Vulture a New York Magazine website. The article was about what NBC need to do » MORE

New York Magazine 30 Rock Insult Generator

Back when I worked as an art director at New York Magazine, I made a few gif animations for different » MORE

Animated Typography

Animated type for a party invite. Used in a email newsletter for Vanderhurd. Check out the Vanderhurd work case study » MORE

UX/UI Sound Bite Podcast Concept

I created a concept sketch for a regular podcast feature for a B-to-B client. The idea was to create a » MORE

Game Characters

Sketching out some ideas for game characters based on early Atari and Commodore 64 technology. Some of those game designers » MORE

Breaking Points

BREAKING POINTS, directed by Tucker Capps, is a 30-minute documentary intended for adults that explores the stress and pressures our » MORE

Woodcut Logo Prototype

About a year ago I bought a CNC machine. Specifically an X-Carve from Inventables. I haven’t been able to use » MORE

Work in Progress

Poster and type design

I made these poster designs for the very first Typeforce exhibit in Chicago. The font was something I had been experimenting » MORE

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